Why Building links is not going to help your Business?

If you check outsourcing sites like oDesk, you will find the great number of link building jobs.

oDesk Link Building

This is what happens usually:

  • A Employer post a job at oDesk for Link Building and hire someone very cheap.
  • The hired person starts link building with Blog commenting, forum posting and Directory Submissions. Many few of them focus on Link Requests based on the site USP.
  • The Job ends with certain number of links and employer is satisfied that SEO is done. :)

Well, it may be useful in some way but the ‘SEO is done‘ statement is not applying here. [Read more...]

How to Get Compelling Content Ideas using Free Online Tools?

Content Marketing is the popular way for branding and promotion. It also helps for SEO (Search Engine Optimization) because of fresh contents and authority built by it.
Almost every big businesses or peoples blog. They provide good contents and thus they build great communities.
So, I will tell you how can you quickly get content ideas using some Free Online Tools. You can also use forums, other blogs, product reviews etc for ideas but there are not as quick as these tools.
I will use ‘Small Business’ as focus here. So, we will generate different content ideas for it. [Read more...]

5 things to Add in SEO plan for less bounce rate

Bounce Rate and SEO (Search Engine Optimization), both are different. First one is related to analytics and second one is related to marketing and optimization. But they are related. How?

The current ‘MayDay update‘ focuses on quality of search. In simple words, making search results more accurate and useful for users. You can no longer use SEO tricks to meet higher ranking with poor content. You must have the magic to hold them.

What bounce rate shows? The visitors interest. And the search engines are the most important traffic source. If your bounce rate for search engine traffic is high, there is a need to fix it soon. Otherwise you are going to fail in search results.

So, how to fix it? These are the following things which can help. [Read more...]